Get More Email Opens and Clicks Using Behavioral Targeting

Target Your Customers - Dry Erase Board

By Jon Miller Knowing who your customers are is great, but knowing how they behave is even better. Their personas and demographics tell you what they might be interested in, but their behavior tells you what they definitely are interested in. Behavioral data can be highly predictive of future decision-making patterns and road-to-purchase activity. A [...]

How to Save Time Managing Your Social Media Campaigns

Time Saver

by Stuart Davidson Learning how to save time and minimising work loads is a no-brainer for any business. When it comes to managing social media campaigns, using these tips can be beneficial in order to free up time for other activities and keep your business streamlined. A common technique is to plan ahead and complete [...]

Free Ways To Reach More People On Facebook

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It’s been interesting to see the increase in social media ad spending as of late. A recent study based on a survey of over 500 online marketing and media professionals throughout the U.S. revealed that 64% of them planned to increase social media spending by as much as 10%! With over 650 million daily active [...]

Tumblr… For Business?

tumblr

While Tumblr may not be the social media leader when you compare it to Facebook, Twitter and Google+, there is still room to utilize the blogging site for your business or company. Tumblr will allow you to not only showcase your products and gains follows, but it will let you connect with customers through the [...]

Facebook Changing the Way You Think About Search

It would be fair to say that Facebook haven’t exactly been a leader in search in recent years, but that may be about to change with the launch in Beta of their ‘Facebook Graph Search’ product. Facebook Graph Search is not like any other search that you’ve used in the past, its 100% personalised to [...]

Building a School with World Teacher Aid

In August 2012 Armand Morin and his wife Marianna had the unique opportunity go with www.WorldTeacherAid.org to Rongai, Kenya in Africa to help build a school and a high school. The trip was organised by Amy and Stu McLaren of World Teacher Aid. This is a the very powerful video they made. Visit www.WorldTeacherAid.org for [...]

Facebook Making a Play in the Daily Deals Market

Facebook Making a Play in the Daily Deals Market The Web’s largest social network is taking a jab at the Daily Deal industry with its newest launch of Facebook Offers, which is a tool for engaging with and driving new customers to businesses. The offers are created from the sharing tool at the top of [...]

Dell with their Social Media Command Center

More and more companies are waking up to the fact that social media is not just a platform to blast your content out by, it’s most important function is to listen to what your customers and prospects are saying. Then armed with that information you can engage with your customers and assist them with any [...]

Banned in Boston!

The World Seems Happy

Aussie Musician, Johnnie Mac applies Internet Marketing only to get derailed by Internet giant Amazon, but bounces back to top the charts beating Michael Jackson’s ‘Thriller’…   Aussie Rock Musician, Johnnie Mac sent shock waves throughout the music world by hitting #1 on Amazon’s ‘Movers & Shakers’ Music Charts and entering the top 10 best-selling [...]

Is SEO Going SEOcial?

GoogleSearch

by David Jenyns Have you been keeping up with what’s going on in search lately? Google’s +1, Farmer updates, Panda updates, changes to real time search, Facebook feeding Bing social data – and that’s just over the past few months! Sheesh… SEO is definitely one of the fastest changing industries in the world. So what’s [...]

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