Over the last 17 years I’ve studied countless personal development programs in the quest to answer one life-changing question: Why Do Most People FAIL While Only A Few Ever Achieve Real, Lasting SUCCESS?
If there’s a book, CD, DVD, blog or seminar on it, I’ve probably bought it – and let me tell you, most of it is a massive waste of time and money.
During the years I spent studying “what makes you tick”, I began to notice a set of clear and consistent patterns. The patterns differed wildly between people who were successful and people who were failing. I have now refined my analysis of these patterns which I call your blueprint for SUCCESS or FAILURE and created a system for making shockingly effective and efficient changes to these blueprints in 7 minutes or less.
As Internet Marketers it can be easy to overlook the vital importance of constantly improving your mindset. When there are so many tasks to be done every day to make money online, where do you find time to fit in a weekend (or week-long) seminar on getting your head right?
But the fact remains: you’ll only make as much money online as your mindset lets you make. Your thoughts, beliefs, emotions, and subconscious programming either support your goals, or they sabotage your success.
Albert Einstein said, “You cannot solve a problem with the same level of thinking that created it”.
Stop and think about that for a moment.
If your current level of thinking got you to where you are now, and where you are is not where you want to be, it makes only sense that your current level of thinking won’t take you any further than you are right now. If that’s true, what can you do about it? The answer: You must take your thinking to a higher level.
And to do that – in the shortest time possible – you need to understand why people fail.
The FAILURE Blueprint
The FAILURE Blueprint consists of seven habits that you need to overcome if you want to achieve success. The seven habits of FAILURE are:
• F – Fear
• A – Attention Displacement
• I – Indecision
• L – Lack of Action
• U – Unrealistic Expectations
• R – Repeating Patterns
• E – External Negative Influences
Let’s look at the number one habit of FAILURE a little more closely.
Fear is one of the most powerful emotions that you can experience. In fact, in terms of evolution, fear is so important to you as a human that you actually have a part of your brain called the amygdala which is designed to register and respond to fear and anxiety.
Here’s where it gets really interesting. The amygdala has its own unique memory system designed to remember fear. No other single emotion has its own unique “memory bank”.
From the viewpoint of evolution, fear serves a useful purpose. If you’re being chased by a sabre tooth tiger, fear will cause you to run for your life or stand and fight. The problem with fear is that although there are no longer sabre tooth tigers chasing you around, fear makes you act as though there are.
To see this ancient and deep-seated response in action, you need only walk into a bar or café anywhere in the world and ask almost any man to approach a beautiful woman and introduce himself. I’m sure you can imagine what his response would most likely be (and if you’re a man reading this—don’t worry, I don’t mean you … I’m sure you’re different!).
That’s an obvious example. So how about less obvious examples?
I’ve found practically everyone has some form of fear limiting them from reaching the levels of wealth, health and relationship success that they want. If you’re like most people then you’re also being held back by your fear.
After working with literally thousands of entrepreneurs from all over the world, I’ve found the strange thing is more often than you’d think it’s fear of success that stops people.
I’ve lost count of the number of people who attend my workshops hoping to make massive breakthroughs in their sales, marketing, weight-loss, confidence, wealth, health and relationships by eliminating fear and procrastination who haven’t realised that they are afraid of the very success they are striving for.
Why would you be afraid of success? Most commonly it’s because of one of two things:
1. You don’t want your family and friends to feel differently about you.
For example, one of my students is a tall, blonde, successful fifty-something with dreams of becoming an online millionaire teaching women how to master their money.
She discovered that every time she started experiencing success in her business, her weight would balloon out of control. Similarly, whenever she focussed on improving her health and began to lose weight, her business would start to struggle.
When we delved into the unconscious causes and links between the weight and her business, we uncovered a deep-seated belief that a woman can’t be beautiful and rich, only one or the other.
This belief had been formed when she was very young because her mother, although an extremely beautiful international model, was also completely financially dependent on her husband. Earning your own money was considered “un-ladylike”.
When we fast-forward forty years or so to my student’s present struggle it becomes obvious that achieving financial independence through internet marketing is linked to the fear of losing the respect of her mother and to the fear of being thought of as un-ladylike.
None of this happens consciously which is why it can be so difficult to discover the cause of your fear without the tools and techniques taught in the 7 Minute Mindset.
2. The road to success is rarely, if ever, comfortable.
You (and every other human on the planet) have a powerful and innate drive to be comfortable.
When you’re in your “comfort zone” you feel safe and secure because it is familiar. You know what to expect in most situations, and you know how to deal with them. Anything that has the potential to move you outside your comfort zone tends to be avoided.
The problem here is that in order to achieve success online you will have to do many things that make you uncomfortable. This is one major cause of procrastination and seriously stops people making money online.
Let’s return to our example of the guy in the bar approaching the attractive woman. Logically he knows that approaching the woman is the right thing to do. He knows that unless he approaches her, he can’t possibly hope to meet her … to attract her … to form a relationship. She may be just two metres away. She might even have caught his eye and smiled at him.
Yet those two metres will feel like ten kilometres for our guy. Why is that? It’s because he is more comfortable not approaching her than he is walking over and saying hi. He is more comfortable being alone than he is pushing outside of his comfort zone to get what he really, truly desires.
He knows at a deep, unconscious level, that the journey to achieving the relationship success he so desperately wants will make him very uncomfortable in the short-term.
Even imagining this scenario is enough to make most guys feel a little nervous. It’s only when you change the unconscious causes and conditions that make you comfortable in one situation and uncomfortable in another that you can take control of your mindset, overcome your fear and create an improved and expanded comfort zone for yourself.
So What Can You Do About It?
The first step is to assume you are suffering from the 7 habits of FAILURE. Why? Because at best you’re not – if that’s the case you’re probably already making good money online – and at worst, you are in fact struggling with at least one of them, and it takes only one to completely derail your online business.
The ancient Greek philosopher Aristotle said, “The unexamined life is not worth living”. So take the time today to honestly check-in with yourself (no-one needs to know) and get real about which of the 7 habits of FAILURE are sabotaging your success.
Only when you know where you’re starting from can you take your thinking to a higher level, and really make a solid income online.
Nick Cownie is Australia’s super-fast mindset change expert, author of ‘The 7 Minute Mindset’, and in-demand speaker, coach and mentor to entrepreneurs all over the planet. Nick is known for his unconventional approach to rapid mindset improvement, sales strategy and lifestyle business design. You can get instant access to Nick’s free ‘7 Minute Breakthrough’ video training and download the first chapter of his book by going to http://www.7minutemindset.com/imm